SIR JAY

"a lovely reassuring soft voice that suits the style of music so well" - Nordic Music Review

BIO

Sir Jay is a singer-songwriter and producer from Finland and based in Berlin. With his roots halfway between the East and West, Sir Jay combines Slavic melancholy with optimism and spirituality. His music captures moments by using experimental folk-rock aesthetics, the philosophical lyrical flow, groovy drum patterns and body percussion. The artist's journey started several years ago in London where he wrote the first drafts of his new songs. Sir Jay is the former lead singer of Helsinki based indie rock band Bye Mandu and has also worked with many top Finnish musicians throughout his career. He has so far released four singles and his debut EP is scheduled for release in May 2020.

Scandinavian chants and soaring guitars open the title track to Sir Jay's upcoming EP “Big Waves”. With instrumentations as tumultuous as ocean currents in a storm and concussive vocals, the Finnish songwriter aligns his songs with the wild dynamic of nature from his home country. Lamenting the daily rut of urban living and mundane responsibility, the brand new single is a cry for liberation and escapism from stress and municipal claustrophobia.

Playfully combining the melancholia of an early Ben Howard with the mightiness of Royal Blood on tracks such as “Forest House”, the 29-year-old further showcases his profound nature affinity, singing praise to a getaway spot far outside of his hometown Helsinki where the foundation for the EP was written. Reminder for more mindfulness and mutual appreciation in hard times of relationships - “Partner In Crime” - in contrast, shows a more introspective side of the musician, softly alleviated by its ludic cadence, reminiscent of a Midsommar celebratory dance.

Demonstrating a more honest and straightforward musical direction compared to 2018's debut single “Solitary Soul”, Sir Jay seems to have found himself in the calm after migrating back from the city life of London and now charges ahead with newly found broad-shoulderedness.